A Message from the CEO

I firmly believe that the cornerstone of any company’s success is its ability to attract and nurture a dedicated team of professionals who work cohesively toward shared objectives. At Asian Trade Centre, we are unwavering in our commitment to this principle, fostering an environment characterized by responsibility, recognition, and respect. This environment empowers each member of our organization to not only reach but surpass their full potential.

One of the paramount responsibilities of our top management is to ensure that our entire workforce comprehends our strategic vision. Furthermore, we strive to instill a culture that not only comprehends but embraces this vision, allowing our employees to execute it step by step. Every individual within the Asian Trade Centre family bears a collective responsibility for our interactions with customers, consumers, owners, suppliers, and colleagues. As a company, it is our moral duty to consistently act in a manner that reflects our commitment to earning the trust and appreciation of all our stakeholders.

Our Code of Conduct serves as a moral compass, guiding our actions and decisions in the realm of business ethics. It is founded upon our core values: Focus, Teamplay, Passion, and Pride. This code takes into account the entire value chain, offering practical guidance on how to uphold our hard-earned reputation in practice. Consequently, we encourage each of our colleagues to embrace their share of our shared responsibility.

Our dedication to corporate responsibility is unwavering, and our Code of Conduct will continue to evolve in harmony with our company’s growth. Beyond our corporate responsibility, we also recognize a personal responsibility. It is incumbent upon each of us to consistently conduct ourselves in a manner that allows us to take pride in our individual achievements, our collective identity as a company, and the broader industry we serve. In the end, enduring success in business hinges upon steadfastly adhering to our core values and assuming unwavering responsibility for our actions.